diff --git a/src/element.rs b/src/element.rs
index 997db89..1bafc4f 100644
--- a/src/element.rs
+++ b/src/element.rs
@@ -82,12 +82,12 @@ impl Element {
         Self::new(name, ElementKind::Normal)
     }
 
-    pub fn add(&mut self, component: impl ElementComponent) {
-        component.add_to_element(self);
+    pub fn add(&mut self, c: impl ElementComponent) {
+        c.add_to_element(self);
     }
 
-    pub fn with(mut self, component: impl ElementComponent) -> Self {
-        self.add(component);
+    pub fn with(mut self, c: impl ElementComponent) -> Self {
+        self.add(c);
         self
     }
 }
diff --git a/src/html.rs b/src/html.rs
index dcd8400..9267394 100644
--- a/src/html.rs
+++ b/src/html.rs
@@ -9,8 +9,8 @@ macro_rules! element {
         element!($name, ElementKind::Normal);
     };
     ( $name:ident, $kind:expr ) => {
-        pub fn $name(component: impl ElementComponent) -> Element {
-            Element::new(stringify!($name), $kind).with(component)
+        pub fn $name(c: impl ElementComponent) -> Element {
+            Element::new(stringify!($name), $kind).with(c)
         }
     };
 }
diff --git a/src/mathml.rs b/src/mathml.rs
index 794e561..6bfa113 100644
--- a/src/mathml.rs
+++ b/src/mathml.rs
@@ -9,8 +9,8 @@ macro_rules! element {
         element!($name, stringify!($name));
     };
     ( $name:ident, $tag:expr ) => {
-        pub fn $name(component: impl ElementComponent) -> Element {
-            Element::new($tag, ElementKind::Foreign).with(component)
+        pub fn $name(c: impl ElementComponent) -> Element {
+            Element::new($tag, ElementKind::Foreign).with(c)
         }
     };
 }
diff --git a/src/svg.rs b/src/svg.rs
index f34732a..6966648 100644
--- a/src/svg.rs
+++ b/src/svg.rs
@@ -9,8 +9,8 @@ macro_rules! element {
         element!($name, stringify!($name));
     };
     ( $name:ident, $tag:expr ) => {
-        pub fn $name(component: impl ElementComponent) -> Element {
-            Element::new($tag, ElementKind::Foreign).with(component)
+        pub fn $name(c: impl ElementComponent) -> Element {
+            Element::new($tag, ElementKind::Foreign).with(c)
         }
     };
 }